The Max Allowable Offer (MAO) calculator applies the classic 70% rule—or any target margin you choose—to help you avoid overpaying for flips and wholesale deals. By backing into a maximum purchase price from ARV, rehab, closing, holding costs, and profit goals, you can screen opportunities quickly and make more disciplined offers.
Think of MAO as a guardrail rather than a guarantee. If your assumptions are optimistic or incomplete, your MAO will be too high. If you are conservative and accurate with costs, it can help you avoid the most common mistake in flipping: paying too much.
This calculator is flexible: you can use a 30% target profit to mirror the 70% rule, or use any other target margin based on your local market, financing costs, and risk tolerance. The point is not the exact percentage—it is the discipline of subtracting all the real costs before you decide what you can afford to pay.
Small changes in ARV or rehab estimates can move your MAO by tens of thousands of dollars, so it pays to pressure‑test your assumptions. Run the numbers with a lower ARV, higher rehab, or longer hold time to see whether the deal still works. If it only works under best‑case assumptions, it’s probably too thin.